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ETHORITY · ADVISORY SERVICE · €3,500 NET · ONE WORKSHOP DAY

Where you stand with AI: one workshop day, then a written assessment.

If your teams already use AI in several places, someone needs to own the overall picture. In one workshop day, your leadership team assesses seven areas, from strategy to operations, works out your five most valuable AI uses, ranked by value, feasibility and risk and each with an owner, and drafts a 90-day plan for leadership review. The written assessment follows. ETHORITY calls this the AI Readiness & Maturity Check.

Good AI Prism v3.12 close-up: global
€3,500
fixed price, net, credited against a follow-on project within 60 daysETHORITY price list, 16 Oct 2026
1 workshop day
up to 8 leaders, then the written assessmentETHORITY price list, 16 Oct 2026
2 Feb 2025
AI literacy duty (Article 4) in forceReg. (EU) 2024/1689, Art. 113 · EUR-Lex · eur-lex.europa.eu ↗
961
AI offerings in the October 2026 study · 485 profiles in the online catalogueGood AI Prism, Oct 2026
7

Seven areas, each scored 1 to 5, with the reasoning written down.

Strategy, use cases, data, people, governance (rules and responsibilities), trust and operations each get a score your team can question.

ETHORITY product sheet, 16 Oct 2026

5

Five AI uses ranked by value, feasibility and risk.

Each of the five gets an owner before the day ends, so the plan has names, not departments.

ETHORITY product sheet, 16 Oct 2026

2 Feb 2025

The EU AI literacy duty has applied since February 2025.

A short check on the day shows whether your AI literacy measures and tools already meet Article 4 of the EU AI Act, and which other duties likely apply.

Reg. (EU) 2024/1689, Art. 113

Who it is for

Managing directors and leadership teams of companies with 50 to 2,000 employees, where AI is used in pockets but nobody owns the overall picture. It also suits leadership teams who disagree about how fast to move, and companies that want a subsidised first step before a larger project.

Typical situations: a works council asks which AI tools are approved; a bank or auditor asks for an AI position; three pilots compete for one budget.

The question it answers

Where do we really stand with AI, what is worth doing first, and who owns it?

What you receive

Select a result to see it in a scenario.

Scenario: a manufacturer with 600 employees; three pilots compete for one budget.

  1. 1

    Maturity profile on seven pillars, based on the ETHORITY Ethical AI Trust Framework, each scored 1–5 with written reasoning.

    Maturity profile

    Read as text

    AI Readiness & Maturity Check · Maturity profile · Scenario

    Scenario: a manufacturer with 600 employees; three pilots compete for one budget.

    Leadership team · 8 participants:

    • Strategy: 2.5 (2–4)
    • Use cases: 3 (2–4)
    • Data: 2 (1–3)
    • People: 2.5 (2–3)
    • Governance: 1.5 (1–2)
    • Trust: 2 (1–3)
    • Operations: 3 (2–4)

    1 = not started · 5 = leading

    Biggest gap: governance. Nobody owns the overall picture yet.

  2. 2
    2

    Benchmark position against the anonymised ETHORITY readiness benchmark where enough comparable data exists; otherwise a clearly marked qualitative assessment.

  3. 3

    Top five AI use cases, prioritised by value, feasibility and risk, checked against real offerings in the Good AI Prism registry.

    Your five AI uses

    Read as text

    AI Readiness & Maturity Check · Top five AI uses · Scenario

    Scenario: a manufacturer with 600 employees; three pilots compete for one budget.

    1. Draft spare-parts quotes · Value: High; Feasibility: High; Risk: Low; Owner: Head of Sales
    2. Match supplier invoices · Value: High; Feasibility: High; Risk: Low; Owner: CFO
    3. Sort service tickets · Value: Medium; Feasibility: High; Risk: Low; Owner: Head of Service
    4. Predict machine faults · Value: High; Feasibility: Medium; Risk: Medium; Owner: Head of Production
    5. Review supplier contracts · Value: Medium; Feasibility: Medium; Risk: Medium; Owner: Head of Procurement

    Chosen from 21 candidates found along the value chain on the workshop day.

  4. 4

    AI Act quick scan: which duties likely apply and whether an AI Act Readiness Sprint is advisable.

    AI Act quick scan

    Read as text

    AI Readiness & Maturity Check · AI Act quick scan · Scenario

    Scenario: a manufacturer with 600 employees; three pilots compete for one budget.

    • Writing assistant for all staff: Article 4 · AI literacy
    • Chatbot on the customer portal: Article 50 · tell users they talk to AI
    • CV screening in recruiting: Annex III · high-risk, from 2 Dec 2027
    • Quote drafting (planned): Article 4 · AI literacy
    • Shadow AI: 6 tools without approval: Register and approve first

    Readiness Sprint advisable: One likely high-risk system and six tools without approval.

    Indicative, not a legal opinion

  5. 5

    90-day plan with ten to fifteen concrete actions and owners.

    90-day plan

    Read as text

    AI Readiness & Maturity Check · 90-day plan · Scenario

    Scenario: a manufacturer with 600 employees; three pilots compete for one budget.

    Days 1–30:

    • Name an AI owner for the company
    • Register all AI tools, including the six without approval
    • Approve or retire each unapproved tool
    • Start invoice matching in one plant

    Days 31–60:

    • Run a literacy day for 20 key users
    • Write the usage policy with the works council
    • Pilot quote drafting with two sales reps
    • Decide on the AI Act Readiness Sprint

    Days 61–90:

    • Measure invoice matching against today
    • Roll out quote drafting to all reps
    • Prepare the predictive-maintenance data
    • Report to the board

    12 actions · 7 owners

  6. 6
    6

    Report of 12–18 pages plus a two-page leadership summary, signed by Sten Franke.

1 / 4 · Maturity profile

Seven areas, each scored 1 to 5, with the reasoning written down.

Scenario: a manufacturer with 600 employees; three pilots compete for one budget.

Read as text

AI Readiness & Maturity Check · Maturity profile · Scenario

Scenario: a manufacturer with 600 employees; three pilots compete for one budget.

Leadership team · 8 participants:

  • Strategy: 2.5 (2–4)
  • Use cases: 3 (2–4)
  • Data: 2 (1–3)
  • People: 2.5 (2–3)
  • Governance: 1.5 (1–2)
  • Trust: 2 (1–3)
  • Operations: 3 (2–4)

1 = not started · 5 = leading

Biggest gap: governance. Nobody owns the overall picture yet.

How it works

  1. Week before

    30-minute kick-off; each participant answers 35 questions across the seven pillars (about 20 minutes); you send strategy papers, an IT overview and your list of known AI tools.

  2. Day 1 · morning

    First, how AI is changing your market and how each participant scored the seven areas, side by side. Then a search for value along your value chain that produces 15–25 candidate AI uses.

  3. Day 1 · afternoon

    The top five are worked out in detail. Then a check of your duties: EU AI Act quick scan, staff training status, and tools in use with and without approval (shadow AI). The first version of the 90-day plan follows.

  4. Within 7 working days

    Report, written and quality-checked by Sten Franke, and a 45-minute results call. One 20-minute presentation to the supervisory board or works council is included.

Packages and price

AI Readiness & Maturity Check

€3,500 one-time · net

Preparation, one on-site or remote workshop day (up to 8 participants), report and 45-minute results call. Travel within Germany included.

Date and place by agreement

See what this package includes →

Terms

Fixed price, net. Credited in full against a follow-on project started within 60 days. Work starts after confirmed payment and complete agreed inputs. Additional participants or a second site are quoted separately. Your time: about two hours of preparation and one workshop day.

What the check covers

A leadership assessment with a 90-day plan. Legal assessment, system audits and vendor selection follow as named next steps in that plan.

Who is accountable for the result

Sten Franke

Sten Franke

Founder & CEO · AI Transformation Architect

Sten Franke designs and builds AI systems, from model testing and cloud setup to the interfaces people use. He connects business decisions, software architecture and practical implementation.

AI architecture · Model testing · Cloud engineering · UX

His work spans programming, LLM evaluation, Google Cloud and AWS environments, and web applications built with Next.js and React. He connects business requirements, software architecture and practical implementation. Creator of the Good AI Prism, he brings market intelligence into AI decisions. Earlier, he created the Social Media Prisma, led a BVDW Social Media working group and contributed to its Social Media Kompass. His entrepreneurial work includes ethority, Gridpatrol and mediatime, following a practical foundation in electronics and industrial robotics.

sten@ethority.ai

Real offerings we compare against

Use cases from the day are checked against real, dated offerings. Three profiles show the kind of facts we bring into the room: Zendesk AI in customer service, nele.ai for knowledge search and Circula for finance teams. The online catalogue has 485 profiles. The market study covers 961 offerings in its separate research population.

● Documented by the provider○ Stated by the provider◐ ETHORITY analysis◌ Independent source

Zendesk AI

Zendesk · Product

Customer Service

AI agents inside Zendesk that answer customer requests; Zendesk bills them per “automated resolution”.

Published price
How it is billed
Where data is stored
Certificates and audit reports
Open profile

Zendesk AI

Zendesk · Product

Facts, sources and conditions

AI agents inside Zendesk that answer customer requests; Zendesk bills them per “automated resolution”.
Documented by the providersupport.zendesk.com ↗
Where it sits on the map · 1 · 1
What it is used for
Teams already on Zendesk that want to pay only for requests the AI actually closes.
ETHORITY analysis
How it is billed
Per verified automated resolution: since 18 May 2026 Zendesk distinguishes assisted escalations, contained resolutions and verified resolutions; only verified resolutions draw from the resolution allowance. A language model checks each conversation.
Documented by the providersupport.zendesk.com ↗
Published price
No price per resolution and no overage price in the documentation reviewed. Allowances per plan under the new tiers are not stated in the article; accounts still on the previous model had 5–15 included resolutions per agent per month.
Where data is stored
Zendesk hosts service data mainly in AWS data centres in the US, Europe and Asia-Pacific.
Documented by the providerzendesk.de ↗
Connects with
Zendesk Marketplace with more than 1,200 apps/integrations (e.g. Shopify, Pipedrive, Fullstory, TikTok Shop); REST API
Stated by the providerzendesk.com ↗

'the more than 1,200 available on the Marketplace'

Certificates and audit reports
Zendesk names SOC 2 Type II, ISO 27001:2022, 27017, 27018, 27701, FedRAMP LI-SaaS, PCI DSS, HIPAA and HDS. Its scope page lists AI Agents in scope for ISO 27001, SOC 2 and HDS, and partly for FedRAMP; PCI scope for AI features is not stated.
Stated by the providersupport.zendesk.com ↗
Limitations
Assisted escalations and contained resolutions are not deducted from the allowance; a contained resolution is one the language-model check could not confirm.
Documented by the providersupport.zendesk.com ↗
Open the full profile →

nele.ai

nele.ai · Platform

Knowledge & Search

nele.ai is a browser and desktop AI workspace for German SMEs billed through a company-wide monthly credit pool instead of per-user licences, with uploaded knowledge bases and optional pseudonymisation.

Published price
How it is billed
Where data is stored
Does it train AI on your data?
Open profile

nele.ai

nele.ai · Platform

Facts, sources and conditions

nele.ai is a browser and desktop AI workspace for German SMEs billed through a company-wide monthly credit pool instead of per-user licences, with uploaded knowledge bases and optional pseudonymisation.
Stated by the providernele.ai ↗

The pricing page describes a credit pool and states that there are no per-user costs. https://www.nele.ai/en/ai-pricing

Where it sits on the map · 1 · 1
What it is used for
Company-wide secure AI chat and document knowledge bases for SMEs
ETHORITY analysisnele.ai ↗

Derived from home and pricing pages.

How it is billed
Monthly credit pool ('AI volume') per company, no per-user cost; knowledge base add-on flat per month
Documented by the providernele.ai ↗

Credits consumed by model factor and words exchanged. Net prices plus VAT.

Published price
From EUR 10/month (1,000 credits) up to EUR 3,750/month (750,000 credits), e.g. 40,000 credits EUR 300; knowledge bases EUR 19.95/month flat; net plus VAT
Unit: EUR
Documented by the providernele.ai ↗

Page shows unexplained struck-through '$199'/'$399' figures on some tiers. Example: ~100 employees, 40,000 credits + 1 knowledge base = EUR 319.95/month. EDU rates on request.

Where data is stored
All data (inputs, chats, knowledge bases) stored exclusively on servers in Germany; AI processing selectable on European servers, international servers, or own server environment for certain LLMs
Stated by the providernele.ai ↗

Models page: 'nearly all AI models on European servers'; hosting of some models (e.g. GPT-5, Claude 4.8 Opus) unspecified. Home FAQ says app and data 'exclusively on servers within the EU'. Sub-processor list includes US-based providers (Anthropic PBC, ElevenLabs, Brave) with processing location not always stated.

Does it train AI on your data?
Only third-party model training is addressed
Stated by the providernele.ai ↗

Quote: 'All available AI models contractually guarantee that your data will not be used to train future models.' Statement concerns model providers; nele.ai's own use not separately addressed.

Connects with
Knowledge bases from uploaded PDF, Excel, Word, Epub files or website URLs; API with own keys; Word and Excel add-ins; SAML 2.0 SSO. No named connectors to document systems (SharePoint etc.)
Stated by the providernele.ai ↗

No connector count stated.

Certificates and audit reports
ISO 27001 ISMS certified by TÜV Rheinland, certificate issued to GAL Digital GmbH; external cyber security audits ('greenhats approved' seal)
Stated by the providernele.ai ↗

Provider statement; ETHORITY checks the certificate’s product scope and issuer within your assignment.

Limitations
Knowledge bases: max 2 GB total, no single document over 20 MB; credit pool is main usage limit; not all reasoning models support every thinking level; context windows vary by model
Documented by the providernele.ai ↗

Model limits from https://www.nele.ai/en/functions/useful-information/ai-models/providers-and-their-ai-models.

Open the full profile →

Circula

Circula · Product

Finance & Accounting

Expense workflow tool built for German legislation, whose AI enforces tax and policy rules in real time from receipt capture to approvals.

Published price
How it is billed
Where data is stored
Certificates and audit reports
Open profile

Circula

Circula · Product

Facts, sources and conditions

Expense workflow tool built for German legislation, whose AI enforces tax and policy rules in real time from receipt capture to approvals.
Stated by the providercircula.com ↗

The provider states real-time validation against German tax rules and internal policies. This is a provider capability claim, not independent assurance of tax compliance. Its page also announces that Circula is part of Personio.

Where it sits on the map · 1 · 1
What it is used for
Employee and travel expense management with AI receipt capture and German tax/policy checks
ETHORITY analysiscircula.com ↗

Task classification by ETHORITY; match it to your intended use.

How it is billed
Employee & Travel Expenses: per license per month, billed annually, minimum 10 licenses (fixed + flexible licenses; flexible charged only in active months); Credit Cards: platform fee; Accounts Payable: platform incl. 100 invoices; Benefits: per license
Stated by the providercircula.com ↗

“Prices stated per month, billed annually.” “Circula always contains a minimum of 10 licenses.” Add-ons (DMS, CustomerCare Plus, DailyTrips, CO₂ Reporting, Multi-Entity Setup) unpriced

Published price
From 15€ per license/month (Employee & Travel Expenses); from 99€/month (Credit Cards platform); from 149€/month (Accounts Payable, incl. 100 invoices); from 1€ per license (Benefits)
Unit: EUR per month, billed annually
Stated by the providercircula.com ↗
Where the provider's own sources disagree

The provider’s own sources say different things here. Starting prices. The pricing page labels Accounts Payable “coming soon” while a product page describes it; confirm availability and invoice overage charges.

Where data is stored
AWS, Germany – “All data is hosted on AWS servers operated in Germany.”; privacy policy: admin account data in a data center in Frankfurt/Main
Stated by the providerhelp.circula.com ↗circula.com ↗circula.com ↗

AI page says “hosted in Europe” plus badge “Hergestellt und gehostet in Deutschland”; consistent with Germany. Privacy policy names US recipients for analytics/error tracking (see subprocessors and models)

Connects with
DATEV (Unternehmen online, Kanzlei Rechnungswesen, LODAS, Lohn und Gehalt; via DATEV-Cloud-Services API), Microsoft Dynamics 365, ELO, Lanes & Planes, Perk, Personio, Workday
Unit: 7 named (8 menu entries, DATEV listed twice)
Stated by the providercircula.com ↗help.circula.com ↗

No count stated by provider. DATEV Premium Partner and DATEV marketplace API partner; “official successor solution for DATEV Reisekosten classic”. No SAP, NetSuite, Xero or Lexware named

Certificates and audit reports
ISO/IEC 27001:2022 “for Circula GmbH in Berlin for cloud operations and security management”; GoBD software audit “according to IDW PS 880” by Eger, Färber & Kollegen Wirtschaftsprüfungs und Beratungs GmbH (attestation)
Stated by the providercircula.com ↗

Provider-stated ISO 27001; confirm issuer and dates. IDW PS 880 is an auditor attestation. GoBD and GDPR are rules; DATEV Premium Partner is partner status.

Limitations
“Continuous compliance audits” labelled “coming soon”; exported expenses, mileages and per diems cannot be recalled or edited afterwards (corrections outside Circula); DATEV format cannot carry receipts into ReWe; AI “Built for German legislation”
Stated by the providercircula.com ↗help.circula.com ↗

Only accuracy figure is provider-stated evidence verbatim: “92% less manual input” (measurement not described)

Open the full profile →

Read before you decide

Three pieces leaders read before the day, starting with why saved hours are not value.

AI spending is forecast to rise by half. 37% of surveyed organisations see an effect on profit.

AI spending is forecast to rise by half. 37% of surveyed organisations see an effect on profit.

Sourced figures for 2025–26 on AI spending, adoption, models, energy and value, for your 2027 planning.

See the map on one page →
Saved hours are not AI value.

Saved hours are not AI value.

Separate a better task, freed-up time and a business result, so you can show the value AI really delivers.

See the map on one page →
AI-first means changing how you work, not counting tools.

AI-first means changing how you work, not counting tools.

What has to change across the organisation: strategy, work, decision rights, knowledge, evidence and leadership.

See the map on one page →

Test your numbers first

The matching calculator is the AI Opportunity Map: rank your candidate uses before the workshop. All tools sit in the ETHORITY AI calculator suite.

AI Opportunity Map calculator

Ranks up to six candidate AI uses across the 24 topic areas of the Good AI Prism by the hours at stake, how ready you are and who is affected.

Pilot version · Scenario calculator

Open the calculator →

AI Journey Planner

A plan from the first idea to scaling up, with milestones, owners, checkpoints and the EU AI Act dates in that period.

Pilot version · Scenario calculator

Open the calculator →

Good AI Prism map

The market study examines 961 AI offerings. The separate online catalogue contains 485 profiles; the counts describe different populations.

Open the map →

Questions buyers ask

Do we need technical people in the room?

One person who knows your IT landscape helps, but is not required.

Can it be remote?

Yes, as two half-day sessions at the same price.

Who sees our data?

Before any data is shared, ETHORITY agrees with you who may access and process it for the assignment, which service providers are involved and where it may go. Data is used only within that agreed arrangement. Your answers enter the anonymised benchmark dataset only with your separate explicit consent; your report does not depend on that consent.

What happens to the €3,500 if we continue?

If a follow-on project starts within 60 days, the full amount is credited against it.

Is the score comparable with other companies?

Where enough comparable data exists, yes. Where it does not, the report says so and the score stands as a qualitative assessment.

Next step

Request a 30-minute call to fix the date and participants. Teams that already know their top AI use can go straight to the AI Opportunity Case; teams that need rules first start with AI Literacy & Adoption.

ETHORITY · LONG READ

Why a maturity score is worth one day of leadership time

Most companies already pay for AI in several places. Few can say what it is worth, who owns it or what the law now asks. One structured day changes that.

AI rarely arrives as one decision. It arrives as a writing assistant in marketing, a feature inside the CRM, a pilot in customer service and a tool somebody's team bought on a credit card. Each choice made sense on its own. Together they leave a leadership team without a shared view of goals, risks, skills and data.

The Readiness & Maturity Check is built for that moment. It puts the leadership team in one room for one day and replaces opinions with a scored profile. Before the day, every participant rates the same 35 questions. On the day, the individual scores sit side by side. The largest differences are usually the most useful part: when the managing director rates governance at four and the head of IT rates it at two, the plan has found its first topic.

The second half of the day turns to value. The group collects 15 to 25 candidate uses along its own value chain and scores them for value, feasibility and risk. The top five are checked against real offerings, using the dated facts in the Good AI Prism market study, so the options on the wall exist and can be bought today.

The third element is duty. The AI literacy duty has applied since 2 February 2025 under Article 4 of the AI Act, and many companies cannot yet show what they have done. The quick scan names the duties that likely apply and says plainly whether a deeper sprint is needed.

What leaves the room is a plan with dates and names. The acceptance test is simple: the leadership team agrees the score, each of the five use cases has an owner, and the 90-day plan has dates. If any of those is missing, the day is not finished.

For a mid-sized company the price is designed to be approved without a tender, and it is credited in full if a follow-on project starts within 60 days. Many teams continue with a sprint or a literacy programme. Some decide to stop a pilot. Both are good outcomes, because both are decisions.

Sources and further reading

YOUR NEXT STEP

Discuss your question with Sten Franke.

Bring your business question or the figures you already know. ETHORITY investigates within the agreed scope; together with Sten Franke you agree the next piece of work.

Send an enquiry →