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ETHORITY · ADVISORY SERVICE · FROM €25,000 NET · 4–8 WEEKS

See the AI your company runs, what it costs and what to keep.

Large companies can run dozens or hundreds of AI tools, agents and pilots. The audit maps those within the agreed scope, with cost and usage, including AI used without approval (shadow AI) that interviews and samples of log data reveal. It ends in a decision that your CFO and CIO both sign. ETHORITY calls this the AI Estate Audit & Mapping.

Good AI Prism v3.12 close-up: global
€25,000
Focus package, up to 60 AI items, 4 weeksETHORITY price list, 16 Oct 2026
300
AI items in the Group+ packageETHORITY price list, 16 Oct 2026
95%
of known AI spend mapped to items (acceptance criterion)ETHORITY product sheet, 16 Oct 2026
100,000+
records in the ETHORITY AI Registry and AI UniverseETHORITY AI Registry, Oct 2026
95%

At least 95% of your known AI spend assigned to named tools and licences.

Every item ends with an owner and a decision: scale, fix, consolidate or stop.

ETHORITY product sheet, 16 Oct 2026

100,000+

Vendor facts drawn from more than 100,000 records in ETHORITY's market database.

Internal teams rarely have time to research vendors in that depth.

ETHORITY AI Registry, Oct 2026

Read-only

You keep control of your systems: ETHORITY works from exports you provide.

You provide read-only exports and usage reports; ETHORITY works from those and from interviews.

ETHORITY product sheet, 16 Oct 2026

Who it is for

CIOs, CDOs, CFOs and heads of AI transformation in companies with more than 1,000 employees; organisations after two or three years of pilots and growing licence spend; companies before a budget round, a reduction in the number of vendors or a platform decision such as Copilot, Agentforce, Gemini or an in-house model.

The question it answers

What AI do we actually run, what does it cost, what does it deliver, and what should we scale, fix, consolidate or stop?

What you receive

Select a result to see it in a scenario.

Scenario: a group with 4,200 employees and 132 AI items in scope (Group package).

  1. 1

    Map of your AI (your AI Estate): an interactive overview by business unit, category, vendor and model provider, using the same structure as ETHORITY's directory of AI offerings.

    Map of your AI

    Read as text

    AI Estate Audit & Mapping · Your AI Estate · 132 items · Scenario

    Scenario: a group with 4,200 employees and 132 AI items in scope (Group package).

    • Writing and chat assistants: 31
    • Customer service: 18
    • Documents and workflow: 22
    • Analytics: 17
    • Software development: 14
    • Sales and marketing: 16
    • HR: 8
    • Other: 6

    19 found without approval

    Across 5 business units · 41 vendors · 9 model providers

  2. 2
    2

    Inventory with owners, users, data, contracts and dependencies, including shadow AI found through survey and log samples.

  3. 3

    Cost and usage analysis: total AI spend, cost per active user, unused and overlapping licences.

    Cost and usage

    Read as text

    AI Estate Audit & Mapping · Cost and usage · per year · Scenario

    Scenario: a group with 4,200 employees and 132 AI items in scope (Group package).

    AI spend a year: €2.4m

    • per active user a month: €71
    • of licences unused in 90 days: 34%
    • writing assistants doing the same job: 5
    • Writing and chat assistants: 0.82 €m
    • Documents and workflow: 0.51 €m
    • Customer service: 0.44 €m
    • Analytics: 0.31 €m
    • Other: 0.32 €m
  4. 4
    4

    Vendor intelligence per product (category, pricing model, model provider, data location, documentation), each with a Trust Chain label.

  5. 5

    Risk view: AI Act classification and key risks per system.

    Risk view

    Read as text

    AI Estate Audit & Mapping · Risk view · Scenario

    Scenario: a group with 4,200 employees and 132 AI items in scope (Group package).

    • High-risk · Annex III: 4
    • Transparency · Article 50: 15
    • Minimal: 113

    Key risks:

    • Customer data in 7 tools without a data agreement
    • 3 vendors train on your data by default
    • Credit pre-check without documented oversight
    • 19 tools without approval
  6. 6

    Portfolio decision for each item, with savings and value potential.

    Portfolio decision

    Read as text

    AI Estate Audit & Mapping · Portfolio decision · 132 items · Scenario

    Scenario: a group with 4,200 employees and 132 AI items in scope (Group package).

    • Scale: 14
    • Fix: 23
    • Consolidate: 41
    • Stop: 54

    savings a year: €640–780k

    • 5 writing assistants → 1
    • 54 items with no active use stopped
    • Credit pre-check fixed before scaling
  7. 7
    7

    Board presentation and a summary signed by Sten Franke.

1 / 4 · Map of your AI

By business unit, category, vendor and model provider.

Scenario: a group with 4,200 employees and 132 AI items in scope (Group package).

Read as text

AI Estate Audit & Mapping · Your AI Estate · 132 items · Scenario

Scenario: a group with 4,200 employees and 132 AI items in scope (Group package).

  • Writing and chat assistants: 31
  • Customer service: 18
  • Documents and workflow: 22
  • Analytics: 17
  • Software development: 14
  • Sales and marketing: 16
  • HR: 8
  • Other: 6

19 found without approval

Across 5 business units · 41 vendors · 9 model providers

How it works

  1. Week 0

    Scoping: scope, data list, NDA, sponsor and data owners.

  2. Week 1 · Collect

    Kick-off, data requests, staff and manager survey, first interviews with CIO office, procurement, security and data protection.

  3. Weeks 2–3 · Inventory and enrich

    We merge the sources and remove duplicates, find AI built into existing software and, as far as interviews and samples of log data reveal it, AI used without approval (shadow AI), check every product against ETHORITY's directory of AI offerings and list alternatives per category.

  4. Weeks 3–4 · Cost, usage, risk

    Spend per item, usage per user, overlaps and unused licences; AI Act classification, data and vendor risks.

  5. Weeks 5–6 · Decide and hand over

    Portfolio workshop with CIO, CFO and business leads; map of your AI, board presentation and signed summary. The register is handed to the people who govern your AI. The Group+ package adds two weeks for AI agents and the models behind them.

Packages and price

Group+

€75,000 one-time · net

Up to 300 items, several countries, 8 weeks: plus AI agents and the models behind them, cloud and API usage, mapping to ISO 42001 (the international standard for managing AI) and negotiation points per vendor.

Date and place by agreement

See what this package includes →Request this package →

Terms

Net prices. Work starts after confirmed payment and complete agreed inputs. Data needed: licence and contract lists, SaaS management or procurement exports, read-only usage reports from the main platforms, cloud billing for AI services, plus interviews.

What the audit covers

An independent audit that ends in a decision on every item. Security testing, legal opinions and implementation follow as scoped next steps with named specialists.

Who is accountable for the result

Sten Franke

Sten Franke

Founder & CEO · AI Transformation Architect

Sten Franke designs and builds AI systems, from model testing and cloud setup to the interfaces people use. He connects business decisions, software architecture and practical implementation.

AI architecture · Model testing · Cloud engineering · UX

His work spans programming, LLM evaluation, Google Cloud and AWS environments, and web applications built with Next.js and React. He connects business requirements, software architecture and practical implementation. Creator of the Good AI Prism, he brings market intelligence into AI decisions. Earlier, he created the Social Media Prisma, led a BVDW Social Media working group and contributed to its Social Media Kompass. His entrepreneurial work includes ethority, Gridpatrol and mediatime, following a practical foundation in electronics and industrial robotics.

sten@ethority.ai

Real offerings we compare against

Agent platforms are where estates grow fastest and overlap most. Three profiles show the facts the audit attaches to each item: Workato Genies for automation, Dust for internal agents and Agentforce Service in support.

● Documented by the provider○ Stated by the provider◐ ETHORITY analysis◌ Independent source

Workato Genies

Workato · Agent

Documents, Workflow & Agents

According to Workato: “Workato Genies go beyond traditional AI agents – they can be customized with unique KPIs”

Published price
How it is billed
Where data is stored
Does it train AI on your data?
Open profile

Workato Genies

Workato · Agent

Facts, sources and conditions

According to Workato: “Workato Genies go beyond traditional AI agents – they can be customized with unique KPIs”
Stated by the providerworkato.com ↗
Where it sits on the map · 1 · 1
What it is used for
Prebuilt and custom AI agents on an integration platform
ETHORITY analysisdocs.workato.com ↗

Task classification by ETHORITY; match it to your intended use.

How it is billed
"Workato measures Genie usage in Genie actions"; each input prompt = one Genie action; recipe steps billed as Tasks, IDP as Pages. Self-service plans bill in Workato credits
Documented by the providerdocs.workato.com ↗

Two unit systems in own docs: Genie actions (Agent Studio pricing) vs single 'Workato credits' unit (https://docs.workato.com/en/pricing/self-service/self-service). FAQ: Genies "available to customers on specific pricing plans"

Published price
Workato Free: one-time 50,000 credits; Workato Pro: $75 (2,500 credits/month), $100 (3,500), $275 (10,000), $780 (30,000), $1,275 (50,000) per month; Enterprise priced separately
Unit: USD per month
Documented by the providerdocs.workato.com ↗

Self-service page does not name Genies/Agent Studio explicitly; currency shown as '$' only; Genie pricing for Enterprise not published

Where data is stored
Genies available in US, EU, AU, SG, JP data centers; Genie models hosted in US, EU, APAC regions and respect residency "where possible"; EU data center: "All LLM calls and data processing remain in-region"
Documented by the providerdocs.workato.com ↗

EU quote from https://www.workato.com/product-hub/changelog/workato-ai-features-now-available-in-eu-data-center/ (Oct 2025), which adds "existing recipes continue on US models". Hedge 'where possible' vs 'remain in-region' differs between pages. EU city/cloud provider not named

Does it train AI on your data?
Not used for training: "AI by Workato doesn't use user data for training purposes."
Documented by the providerdocs.workato.com ↗

Statement is on the AI by Workato connector page; Genie-specific docs (FAQ, data page) do not address training

Connects with
Genies use skills built from Workato recipes and app connectors, MCP servers; chat via Slack and Microsoft Teams; Agent Studio Developer API
Documented by the providerdocs.workato.com ↗

Slack and Teams support follows the Agent Studio documentation.

Certificates and audit reports
Listed by provider: ISO 27001, ISO 27701, ISO 42001, SOC 1 Type II, SOC 2 Type II, SOC 3, PCI-DSS v4.0.1 Level 1 (QSA), IRAP (PROTECTED), NIST 800-171A r2 (C3PAO); SOC reports under NDA
Documented by the providerdocs.workato.com ↗

Company-level scope; confirm Genie-specific coverage. SOC reports are attestations.

Limitations
Files capped at 25MB, video not supported; knowledge search returns top 10 documents in 8,000-character chunks; semantic search weak on JSON/CSV; "LLMs can make arithmetic errors"; skill responses capped at 250 KB; "Genies requiring Business approvals can't process autonomous tasks"
Documented by the providerdocs.workato.com ↗

AI by Workato not available in CN data center

Open the full profile →

Dust

Dust · Platform

Documents, Workflow & Agents

Dust lets company teams build shared AI agents over connected knowledge sources and tools, choosing among 20+ models per task, with stake-level approvals before agents take actions like sending email.

Published price
How it is billed
Where data is stored
Does it train AI on your data?
Open profile

Dust

Dust · Platform

Facts, sources and conditions

Dust lets company teams build shared AI agents over connected knowledge sources and tools, choosing among 20+ models per task, with stake-level approvals before agents take actions like sending email.
Stated by the providerdust.tt ↗

Gmail action approvals follow the tool guide; the model count follows the pricing page. Confirm settings for each enabled tool.

Where it sits on the map · 1 · 1
What it is used for
Build team AI agents over company knowledge and tools
ETHORITY analysisdust.tt ↗

Task classification by ETHORITY; match it to your intended use.

How it is billed
Per seat per month with monthly credit allowance (Pro 8,000, Max 40,000 credits per seat/month); programmatic usage $0.01 per credit; Enterprise workspace-pooled credits
Stated by the providerdust.tt ↗

Credits reset each billing period, no rollover; overage capped by admin

Published price
Free €0 (500 lifetime credits); Pro €24 per seat/month billed yearly; Max €120 per seat/month billed yearly; excl. VAT; Enterprise on quote
Unit: EUR per seat per month
Stated by the providerdust.tt ↗
Where the provider's own sources disagree

The provider’s own sources say different things here. Business plans for teams up to 100 people; yearly toggle 'Save 20%'. Page meta description gives $24/$120 (currency inconsistency on same page)

Where data is stored
"Host in the EU or US to meet your regulatory needs"; US and EU data residency on Business and Enterprise; single-tenant deployment Enterprise only
Stated by the providerdust.tt ↗

Open · ETHORITY investigates the applicable cloud region and hosting provider.

Does it train AI on your data?
Not used for training: "Your data is never used to train models."; "No data is stored by third-party model providers."
Stated by the providerdust.tt ↗

Enterprise page: "Zero model training on your data"

Connects with
Connections, MCP servers, Open API; named: Notion, Slack, Salesforce, GitHub, Gmail, Outlook, Zendesk; homepage "70+ connectors"; Business plan up to 3 connectors and 5 remote MCP servers, Enterprise unlimited
Stated by the providerdust.tt ↗
Where the provider's own sources disagree

The provider’s own sources say different things here. Inconsistent counts across own pages: pricing 'Connectors to 20+ sources' vs homepage '70+ connectors' (https://dust.tt/)

Certificates and audit reports
Provider claim: "GDPR Compliant & SOC2 Type II Certified. Enables HIPAA compliance." No auditor, scope or report period on pages read
Stated by the providerdust.tt ↗

SOC 2 is an attestation; GDPR and HIPAA are laws. Confirm the report's scope and period.

Limitations
"Dust is not designed for bulk email campaigns"; "send_mail is disabled by default on existing workspaces"; Business plan capped at 3 connectors, 5 Spaces, teams up to 100
Stated by the providerdocs.dust.tt ↗

Plan caps from https://dust.tt/home/pricing

Open the full profile →

Agentforce Service

Salesforce · Product

Customer Service

Salesforce’s AI for customer service. The service AI page leads with: “AI in the flow of work and your unmetered employee agent, all in one.”

Published price
How it is billed
Does it train AI on your data?
Certificates and audit reports
Open profile

Agentforce Service

Salesforce · Product

Facts, sources and conditions

Salesforce’s AI for customer service. The service AI page leads with: “AI in the flow of work and your unmetered employee agent, all in one.”
Stated by the providersalesforce.com ↗
Where it sits on the map · 1 · 1
What it is used for
Service teams already working in Salesforce Service Cloud.
ETHORITY analysis
How it is billed
Three models side by side: Flex Credits (consumption), per conversation, and per-user licence.
Documented by the providersalesforce.com ↗
Published price
Same price list as Agentforce: conversations $2 each; Service add-on $125 per user per month; Flex Credits $500 per 100,000; Agentforce 1 Editions from $550 per user per month.
Documented by the providersalesforce.com ↗

List prices for the named editions.

Does it train AI on your data?
Only third-party model training is addressed
Documented by the providerhelp.salesforce.com ↗

The statement covers third-party models. Open · ETHORITY investigates Salesforce’s own models.

Connects with
Agentforce Service channels: 'voice, web, portals, SMS, and WhatsApp'; native to Salesforce platform ('Headless 360'); third-party knowledge via 'Enterprise Knowledge powered by Data 360'; Max edition includes Tableau Next, Slack Enterprise+.
Stated by the providersalesforce.com ↗

Pricing page: https://www.salesforce.com/agentforce/pricing/ ; service page: https://www.salesforce.com/service/ai/ ; Agent API: https://developer.salesforce.com/docs/ai/agentforce/guide/agent-api-considerations.html

Certificates and audit reports
Compliance portal lists for 'Agentforce & Einstein Platform': ISO/IEC 42001:2023 certificate ('Salesforce AI Platform, Agentforce Slack AI, ...', updated 1 Oct 2026); HDS certificate (Salesforce); SOC 1 bridge letter (Agentforce Operations). Full list (125 documents) refers to 'Audits and Certifications' section of the service SPARC.
Documented by the providercompliance.salesforce.com ↗

Provider documentation; confirm the certificate scope and issuer. SOC reports are attestations.

Limitations
Pricing: Agentforce User Licence gives 'Access to limited Salesforce CRM objects'; Flex Credits and per-conversation pricing cannot be used in the same org; unused Flex Credits do not roll over; editions include 'a limited number of generative credits'. Agent API: 120-second timeout; not supported for 'Agentforce (Default)' agent type.
Documented by the providersalesforce.com ↗

Agent API constraints: https://developer.salesforce.com/docs/ai/agentforce/guide/agent-api-considerations.html. Service AI page: 'Includes a limited number of generative credits.' No accuracy/hallucination limitation statement found on reviewed pages.

Open the full profile →

Read before you decide

Why inventories alone fall short: inventories list agents, not governance. Infrastructure costs sit in the AI compute brief.

Test your numbers first

The matching calculator is Total Cost of AI Ownership: the audit reports the same cost per accepted outcome, item by item. All tools sit in the ETHORITY AI calculator suite.

Total Cost of AI Ownership calculator

All six cost blocks over 36 months, compared with today's cost per accepted result, and the month the investment pays back.

Pilot version · Scenario calculator

Open the calculator →

Model Cost Estimator

Estimates the monthly cost of your workload on 17 AI models, with announced price changes and end-of-service dates.

Pilot version · Scenario calculator

Open the calculator →

Compare three offerings

Puts two to four offerings side by side in the same units, each fact with its source and the date it was checked.

Compare offerings →

Questions buyers ask

What access do you need?

Read-only exports and usage reports you provide, plus interviews. We work from those.

How do you find AI used without approval (shadow AI)?

Through a staff and manager survey and samples of logs you provide, compared with the licence list.

Which package fits us?

Count your known AI items and countries. Up to 60 items in one unit is Focus; group-wide up to 150 is Group; agents, models and several countries point to Group+.

Who checks the savings estimate?

Your Finance team. Reviewing the savings and value estimates with Finance is an acceptance criterion.

What happens to the inventory?

It is handed into governance, typically through the AI Governance Setup.

Next step

Discuss your estate in a 30-minute call. For the biggest bet the audit surfaces, the AI Opportunity Case builds the full business case.

ETHORITY · LONG READ

After three years of pilots, the AI question is a portfolio question.

Large companies now run dozens to hundreds of AI tools, agents and pilots. Licences overlap, costs sit in several budgets and nobody can say which ones deliver.

Most large organisations did not plan their AI estate. It accumulated. A platform licence came with a CRM renewal, a business unit bought a document tool, IT approved two assistants, and every vendor added agent features over the last year. The Good AI Prism market study maps 961 offerings , and many of them now arrive inside software a company already pays for.

The AI Estate Audit & Mapping turns that accumulation into one view. It starts with what the company can export: licence and contract lists, procurement data, usage reports and cloud bills. It adds what exports miss, through interviews and a staff survey that surfaces shadow AI. Every product is then matched against the registry, so the estate map shows vendor facts with their source and date rather than the vendor's sales sheet.

The cost analysis is where most audits change minds. Total AI spend, cost per active user, unused seats and overlapping tools appear side by side for the first time. In the Group+ package, the analysis reaches into cloud and API consumption and the agent and model layer: which agents exist, what they can access, and which models they call.

The audit ends with a decision, not a spreadsheet. In a portfolio workshop, the CIO, CFO and business leads decide for each item whether to scale, fix, consolidate or stop it. The acceptance test is strict: at least 95% of known spend is mapped, every item has an owner and a decision, and Finance has reviewed the savings and value estimates.

The inventory then becomes the base for governance, and the largest open bets become candidates for an Opportunity Case. That sequence matters, because an organisation that cannot see its estate cannot govern it, and an estate that is never decided on does not scale by itself.

Sources and further reading

YOUR NEXT STEP

Discuss your question with Sten Franke.

Bring your business question or the figures you already know. ETHORITY investigates within the agreed scope; together with Sten Franke you agree the next piece of work.

Send an enquiry →